jon hofferman  |  carissimi publications

Writing, editing and marketing services

Words, sentences, paragraphs, etc.

Writing can be a tricky business (as any writer will tell you). Not just putting the right words in the right order — which can be a big enough challenge at times — but, especially if you're a freelance copywriter, finding the appropriate style and tone to suit a wide range of purposes. Yet whether you're promoting a service, selling a product, or trying to save the world, the best writing always tells a compelling story, and does so in a way that engages the reader without treating him or her as a passive consumer to be sold a bill of goods. At least, that's the way we try to do things. We hope you'll get in touch to find out what we can do to help you share your message with the world.

 

What we do

Websites

Whether you're a global retailer or a newly hatched startup, we excel in providing persuasive, reader-friendly copy that doesn't insult your audience's intelligence. If you're selling miracles, we're probably not the right company for you.

Print

If you still use ink and paper to publicize or explain your products or services, we can ensure that the text is clear, engaging and error-free. Whether you need copy for a brochure, manual, postcard, or other pulp-based item, we're here to help.

Books

We have a solid track record helping authors polish their writing and prepare their manuscripts for publication. While we specialize in nonfiction, we've been known to work on everything from cookbooks to young adult fantasy adventure.

Humor

Dying, as they say, is easy; comedy is hard. We think we're pretty damn funny, but of course this is a notoriously subjective area. There are samples on the site. Make up your own mind and proceed accordingly.

Marketing

We offer help with press releases, proposals, reports, email campaigns and other written materials to promote your business. We also know our way around SEO and frequently have good ideas about branding.

Scripts

With professional credits in nonfiction screenwriting and extensive experience in narrative form, we can produce scripts for any purpose, from explainer videos to interstitial material for Australian 60s cover bands (really).

What we've done

 

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Bata Shoe Co. Website | Branding
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Blue Legacy Website | Branding
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Classical Composers Poster Website | Branding
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We Got the Water Book
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This. Only This. Book
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Dragon Inside Website | Branding
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Surfcam Mobile App
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Tamara Eaton Design Print
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Fancy Pear Design Website | Branding
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Appointment-Plus Website | Bio
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Bata Shoe Co. Speechwriting | Website
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What they say about us

"We really loved working with Jon. He was professional, timely and really worked with us to get the tone and feel of the copy just right. We'll definitely come back for more!"
Alexandra Cousteau
Founder, Blue Legacy
"Jon was amazing to work with. He was able to take a very lengthy manuscript and, in a short amount of time, clean it up and clarify many thorny concepts... Detail-oriented, accommodating, knowledgeable and flexible — I would highly recommend him!"
Michael Brooks
Author, "This. Only This."
"Not only did my content get properly edited, but Jon made some suggestions that allowed me to make important changes to my site before it went live, which will definitely improve the visitor's experience."
Dr. Jeff Feinman
Owner, Home Vet
"A very clear and sophisticated writing style. This was just the voice I was looking for to represent my website. Thanks again!"
Luanna Gary
‎Owner, ECOsmarte Systems
"I very much appreciated working with Jon. He was able to help craft the exact wording necessary and strip out my often superfluous word choices to keep the messaging tight and focused. I have started using him for all of my copy needs and I highly recommend him."
Steven Martin
Founder, MedCo Media
"Jon was fantastic. He crafted and honed my bio and artist statement to perfection. Very personable and easy to work with. Thank you!"
Amy C. Sanders
‎Owner, Raine Studios
Bata
Blue Legacy
Motionlab
QuantaSense
Fancy Pear
Philips
Great American Desk
Hoppy
Simply Charly
Acme Filmworks
Home Vet
Old School Labs
Alelo=
MBPTtunes
Proxyclick
Sarpha